What Is Purchase Frequency and How Do You Increase It?
It’s much cheaper to retain customers than it is to acquire new ones, which is why it’s essential to measure and increase purchase frequency. Learn more.
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D2C/Ecommerce
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A Step-By-Step Guide to Creating Buyer Personas
Building buyer personas is the most critical step in achieving personalized and accurate marketing campaigns that will satisfy these audiences.
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Is Co-Marketing the Key to D2C Marketing Success?
Two is better than one: Co-marketing campaigns can produce great results for companies of all sizes, particularly direct-to-consumer brands — find out how.
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Shark Tank: Lessons for D2C Brands
Shark Tank offers many valuable marketing and business lessons for D2C brands. Here are 5 noteworthy pitches to chew on.
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User-Generated Content (UGC) for D2C Brands
Content isn’t just for customers anymore — content should also be by and about customers. This is where user-generated content (UGC) comes in
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Product Marketing vs. Growth Hacking
Product marketing and growth hacking are often challenging to define. Let’s delve into their distinctions and why they’d make great partners.
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Unrolling our ERGs: RollMigos
RollMigos is one of NextRoll's six Employee Resource Groups, fostering diversity and inclusivity in the workplace.
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8 Marketing Mishaps and Lessons for D2C Marketers
What better way to avoid marketing mishaps than a glimpse at what didn’t work for some of the world’s most popular brands?
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Writing Content: 5 Tips to Win Readers
One thing that surprises many marketers is how little writing actually goes into writing content. Most of the work is done behind the scenes.
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