What is Employee Advocacy?
Though it’s not a new concept, employee advocacy has become top-of-mind for many social media marketers and is among some of the biggest trends of 2020.
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D2C/Ecommerce
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Customer Loyalty Programs: Engage Your Customers
It’s not easy to build your brand with direct to consumer relationships. That's where customer loyalty programs come into play.
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Email Marketing: A Guide for Beginners[TEMPLATE]
If you’re just getting started with email marketing, it may seem a little daunting. We’re here to help you grasp the basics with a complimentary template.
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Acquisition Marketing: What You Need to Know
Acquisition marketing differs from awareness since the idea behind it is to target audiences that are in the consideration stage. Learn more in this post.
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A Guide to Demand Generation Marketing
Demand generation marketing is a bit of an umbrella term for several strategies at all levels of the marketing funnel. Learn all about demand marketing.
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Multichannel Marketing Reporting Dashboard 101 [TEMPLATE]
Learn about multichannel reporting dashboards for digital marketing and download your free Google Data Studio template. Built by Supermetrics and AdRoll, this template will help you uncover powerful campaign insights.
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Customer Journey Stages: A Breakdown for Agencies [AUDIO GUIDE]
Agencies are finally looking beyond awareness and focusing on all the customer journey stages. Learn how to build a complete experience for audiences.
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Customer Lifecycle: How to Connect With Customers
The customer lifecycle is essential when developing a marketing strategy. Let's explore the customer lifecycle through the lens of a local business.
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Tips to Create Product Videos for Marketing
There are many types of product videos for marketing. No matter what type you're working on, it's important to make sure that your video is compelling.
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