The Top 5 Abandoned Cart Recovery Solutions
Let’s explore why online shoppers abandon their shopping carts and how brands can maximize the results of each customer interaction.
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D2C Brand Spotlight: italist
Luxury Italian shopping is considered "unobtainable" outside of Italy because of complex import-export rules — until italist came along.
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Seasonal Marketing Goals: December 2020
Here are the top 3 seasonal marketing goals to focus on throughout December 2020 to get ready for the next wave of holiday shopping.
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Cart Abandonment Rate Formula and Calculation
One of the most critical metrics that e-commerce stores should measure, but often don't, is the cart abandonment rate. Here's the formula to calculate it.
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How to Run Shopify Ads Through Facebook Ads 101
Shopify is a great platform for setting up an e-commerce store, but attracting new visitors can be hard. That's where Facebook Ads comes in. Learn more.
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4 Ways Triggered Emails Are a Superior Form of Marketing Communication
Here are 4 ways to ensure every single customer and prospect receives the best possible marketing message from your brand at any given moment.
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Declutter Your Data to "Spark Joy" in 2021
If your marketing team is drowning in data, it’s time for a Marie Kondo-style declutter. Here’s how AdRoll can help.
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How Personalized Digital Marketing Carries Your Visitors From First Click to Checkout
The customer journey is more complicated than ever, but it’s possible for brands to be there every step of the way. Here’s how to deepen your customer relationships.
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How to Hack Customer Retention With Personalized Marketing
AdRoll turns customer retention into your brand’s secret weapon. Here's how our AI-driven tools can help you.
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