Getting Started With A/B Testing in Marketing
Learn more about how to use A/B testing in your cross-channel marketing strategy to test user experiences, optimize performance, and drive campaign results.
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D2C/Ecommerce
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Video Marketing: How to Build Brand Trust
Video marketing connects your brand with your audience. Let’s explore how small businesses can build brand trust through video marketing.
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Dealing with Copycat Competitors as a D2C Brand
For D2C brands to be sustainable in the long term, they’ll need to move into less saturated markets, or learn how to outsmart copycat competitors.
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Unrolling: The Dolls Kill Brand
In this edition of Unrolling, let's explore how the Dolls Kill brand has become one of the staples for 20-somethings in the e-commerce fashion sphere.
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Is Emoji Marketing for Your Brand?
Emojis breathe life into text conversations — but can the same be done with your marketing efforts? Let’s explore the pros and cons of emoji marketing.
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The Best Shopify Apps to Increase Sales
In a sea of marketing tools, how can D2C brands find the best ones? We’ve created a list of some of the best Shopify apps to increase sales.
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How to Create Your Digital Strategy [WORKSHEETS]
To keep pace with competitors, brands will need to reach audiences where they spend most of their time online. Create your digital strategy with these worksheets.
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Conducting a Marketing Audit [CHECKLISTS]
Let’s take a an in-depth look at some of the most critical components of a marketing audit: your website, inbound marketing plan, and paid media.
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4 Web Accessibility Solutions for E-Commerce Brands
For D2C sellers, web accessibility is critical to ensuring a pleasant experience for your customers, regardless of their abilities.
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ChaiRoll Honors Holocaust Remembrance Day
Holocaust survivor and Neither Yesterdays Nor Tomorrows author George Elbaum spoke at NextRoll’s San Francisco office at an event live-streamed to more than 200 employees across the country.
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The Battle For Privacy: From Liability to Asset
Privacy isn’t just a policy anymore — it’s a brand identity that helps differentiate companies in a crowded marketplace.
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Pop-Up Shops: Buzz for E-Commerce Brands
So, what's the happy medium between the high price tag of a physical shop and consumers’ preference for one? Simple — look into pop-up shops.
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Marketing Lessons from Romantic Comedies
Between the meet-cutes, misunderstandings and guy-chases-girl-to-the-airport scenes, there are a lot of marketing lessons that can be taken from romcoms.
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What is Viral Marketing?
Let’s explore the fundamentals of viral marketing, its benefits, and some of the viral campaigns that have managed to sweep the world off its feet.
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E-Commerce Logistics: Everything You Need to Know
Let's explore the main e-commerce logistics issues that retailers need to consider to make sure they have all of their bases covered.
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CCPA: What It Is and What It Means for Brands
It's a new era of online privacy. On January 1, 2020, the California Consumer Privacy Act (CCPA) went into effect. Here's what you need to know.
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Laying the Foundation for Your Brand’s Digital Transformation [TEMPLATES]
A digital transformation is all about having the tools and insights to create experiences that keep customers engaged and loyal. Learn how to get started.
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Seeing The Difference: How to Build A Clear Vision Statement [TEMPLATE]
Employees want to work for a company they believe in. A vision statement can be a powerful reminder that they’re part of something bigger than themselves.
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