Landing Page Bounce Rate: 7 Ways to Improve Engagement
A high bounce rate is deadly for well-built, post-ad landing pages. Here’s how to improve your brand’s landing page bounce rate.
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D2C/Ecommerce
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9 Ways to Keep Customers Happy When Instant Shipping Isn’t an Option
There are ways to innovate the shipping experience. Learn how to improve your customer experience when instant shipping isn’t an option.
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Ecommerce Marketing Overheard: SMS and Livestream Shopping
In this edition of Ecommerce Marketing Overheard, we explore the power of SMS,the emergence of livestream shopping, and more.
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The Psychology of Color in Marketing: How to Make a Statement With a Trendy Palette
The psychology of color in marketing can help amplify your messaging. Here are the top color trends in marketing to keep an eye on.
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Nostalgia Marketing: What Is It and Why Is It Hot?
Nostalgia marketing is a powerful way to elicit emotions from your customers.Here's what it is, why it's hot, and how to use it.
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Unrolling Glossier: Building a Beauty and Wellness Ecommerce Empire
Here are some learning lessons from powerhouse D2C brand Glossier on community building, social media strategy, and product development.
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Clearogen: How They're Connecting With Customers Through Educational Marketing
We chat with Clearogen about their transition from dermatology offices to big-box retailers, and how they're maintaining their success.
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Top 5 Email Marketing Alternatives to Contact Customers
Here are the top 5 email marketing alternatives to contact customers that’ll allow you to deliver omnichannel marketing and customer support easily.
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Marketing Zodiac: What Sign Are You?
Your marketing sign determines what kind of marketer you are. What kind of a marketer are you in the astrological world?
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