How Augmented and Virtual Reality Are Used in Marketing
The economic impact of augmented and virtual reality is predicted to reach a staggering $29.5 billion in 2020. Is your business ready for AR and VR?
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D2C/Ecommerce
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The Oscars: The Glitz, Glam, and the Marketing Lessons
The glitz! The glam! And the...marketing lessons? That’s right — behind the crystal curtains, there’s a lot that a marketer can take away from the Oscars.
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How to Build a More Effective Landing Page
Check out these tips for creating an impressive landing page that’ll convert customers and give any brand a great virtual storefront.
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Optimize Your Website for Voice Search
Voice search is becoming more popular than ever. As a D2C company, making sure your website is optimized for voice searches is critical.
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E-Commerce Strategies to Stay Ahead in 2020
As we settle into 2020, here are four big e-commerce strategies, in no particular order, that you'll want to know about to edge out your competition.
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Social Commerce: Boost Your Brand's ROI
Use your company’s social media presence to drive your sales directly through social commerce. Here are some tips and tricks to get started.
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Unrolling: The Ryan Reynolds Brand
In this edition of Unrolling, we focus on Ryan Reynolds and how he manages to be an actor, a brand, and a key component of many other popular brands.
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What is Employee Advocacy?
Though it’s not a new concept, employee advocacy has become top-of-mind for many social media marketers and is among some of the biggest trends of 2020.
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Customer Loyalty Programs: Engage Your Customers
It’s not easy to build your brand with direct to consumer relationships. That's where customer loyalty programs come into play.
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Email Marketing: A Guide for Beginners[TEMPLATE]
If you’re just getting started with email marketing, it may seem a little daunting. We’re here to help you grasp the basics with a complimentary template.
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Acquisition Marketing: What You Need to Know
Acquisition marketing differs from awareness since the idea behind it is to target audiences that are in the consideration stage. Learn more in this post.
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A Guide to Demand Generation Marketing
Demand generation marketing is a bit of an umbrella term for several strategies at all levels of the marketing funnel. Learn all about demand marketing.
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Multichannel Marketing Reporting Dashboard 101 [TEMPLATE]
Learn about multichannel reporting dashboards for digital marketing and download your free Google Data Studio template. Built by Supermetrics and AdRoll, this template will help you uncover powerful campaign insights.
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Customer Journey Stages: A Breakdown for Agencies [AUDIO GUIDE]
Agencies are finally looking beyond awareness and focusing on all the customer journey stages. Learn how to build a complete experience for audiences.
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Customer Lifecycle: How to Connect With Customers
The customer lifecycle is essential when developing a marketing strategy. Let's explore the customer lifecycle through the lens of a local business.
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How to Turn Visitors Into Customers
There are many ways to drive site traffic, but turning visitors into customers can be tricky. Learn the methods and ad types that can help you do just that.
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Tips to Create Product Videos for Marketing
There are many types of product videos for marketing. No matter what type you're working on, it's important to make sure that your video is compelling.
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How to Start a Fashion Blog
Whether you're an influencer or run a retail brand, blogging is the name of the game. Learn the basics of how to start a fashion blog.
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