Connected TV (CTV) advertising refers to delivering targeted advertisements through internet-connected television sets or devices, departing from traditional TV advertising. Dive into an intro here.
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User acquisition strategies are the backbone of online success. Learn how to use these 5 expert strategies to increase your user acquisition today.
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After you’ve engaged with many discount-hunting customers during the holidays, what happens? Don’t let one-off buyers disappear from your radar! Convert them into loyal buyers with these tips.
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In the fast-paced digital marketing world, understanding your ad campaign’s true impact is critical for staying competitive. Click here to learn about why using more than just GA4 is critical.
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Enhance your marketing strategy with personalization at its core. We've partnered with Klaviyo to bring you an integration that helps you elevate engagement and conversions through consistent, personalized marketing experiences.
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Demographic segmentation can help you reach your target audience with precision. Learn how to use demographics to optimize your campaign and increase conversions.
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Today we announce an exciting new partnership and product integration with Klaviyo — an intelligent marketing automation platform for email, SMS and push notifications.
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Discover how geographic segmentation helps you reach your customers. Tailor your marketing campaigns to specific regions and get more conversions.
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Data-driven marketing is key for the future of marketing. With consumer data being highly valuable and available, how can marketers leverage it to make customer experiences as seamless as possible?
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