How to Find Your Target Audience Online
When it comes to advertising, it’s crucial to know how to reach your target audience. Read the AdRoll guide to find your ideal target audience.
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Guide to Building a Strong Ideal Customer Profile
In business, it’s extremely important to know who your perfect customer is. Here’s a guide on how to build a strong ideal customer profile (ICP).
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Going Beyond Viewability
Viewability has become one of the hottest topics among today's marketers. With 54% of display ads never being viewed, it's obvious why. In this post, we cover what it is, why it's important, and more.
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Expanding Your 2019 Video Advertising Strategy
Don't have your video advertising strategy in place? We're here to help with the latest tips and tricks to get your video ads firing on all cylinders.
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Video Advertising Best Practices
If you're unsure which platforms perform the best or how to create the most visually stunning video, here are the video advertising best practices.
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