The Ultimate List of Influencer Content Creation Ideas
Now that you’ve chosen your influencers, it’s time for the fun part: creating content! Here are some content ideas to get you started.
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D2C/Ecommerce
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4 Most Memorable Integrated Marketing Campaigns of All Time
Explore five of the most memorable integrated marketing campaigns of all time and get tips and inspiration for designing one of your own.
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Affiliate Marketing for Beginners: What Is It and Is It Worth It?
Here is everything you need to know about affiliate marketing and how to use it to get new customers without paying anything upfront.
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3 Creative Ways to Better Understand Your Target Audience
Here are creative ways to collect the information you need to fill out your buyer personas, review your analytics dashboards, and solicit customer feedback.
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4 Famous Holiday Campaigns That Spread Joy — and How to Design One for Your Shopify Store!
Don’t be a Grinch with your marketing campaigns! To add some festive magic to your brainstorming sessions, check out these 4 campaigns everyone loves.
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4 Ways to Save Big on Shipping Costs This Holiday Season
Don’t let sky-high shipping costs destroy your profit margins this holiday season. Here are out-of-the-box solutions to help you save big.
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A Beginner’s Guide to Cohorts in Digital Marketing
Let’s explore the idea of cohort audiences, what they are, how they work, why they’re helpful in digital marketing, and then dive into some examples!
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An Introduction to Retail Advertising & Media
Retail media refers to an advertisement placed on a retailer’s ecommerce website or app by the retailer or another brand within their network. Learn more.
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Design Yourself a Merry Little Holiday Marketing Campaign: A Q&A
Don’t be a grinch this holiday season — instead, use this Q&A to brainstorm ways to shower shoppers with festive cheer!
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Flash Sales 101: How Shopify Plus Merchants Can Get Started
Ready, set, shop! Q4 means it’s time to get your flash sale engine running — here’s everything you need to know about getting started.
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How to Holiday-ify Your Ecommerce Store: A Checklist
While the weather outside isn’t frightful and bells haven’t quite started jingling, it’s time to start thinking about how to holiday-ify your ecommerce store.
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Omnichannel vs Multichannel: What's the Difference?
So what do "omnichannel" and "multichannel" mean, and how are they different from one another?
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The Future of Ecommerce: Sustainability, Social Selling and Other Trends for 2022
One significant change to affect the ecommerce business world in recent years has been the increasing focus on environmental sustainability and responsibility.
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The Ultimate Flash Sale Prep Checklist
It’s officially fall — say hello to the most pumpkin-spice-everything, sales galore time of the year. Use this checklist to get your Shopify store prepped.
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4 Ways to Increase Brand Awareness on Social Media
Social media and brand awareness go together like Oreos and milk — as long as you know how to do the equivalent of “twist, lick, and dunk.” Here's how.
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5 Ways to Optimize Your Customer Reviews Program for Conversions
Are your customer reviews optimized for conversions? Let’s take a closer look at five ways to make some improvements.
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Swipe Up No More: 4 Ways to Use Instagram Link Stickers
Instagram is revamping its popular social-selling feature once again, so here’s everything you need to know about the Instagram link sticker.
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What Is Remarketing? 4 Tips to Get Started With This ROI-Driving Tactic
Here’s how to get started with remarketing to help boost your return on investment (ROI).
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