How Cross-Channel Marketing Can Improve ROI
Here's everything you need to know about creating a successful cross-channel marketing strategy — and the many benefits of doing so. Start today.
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6 Email Marketing Metrics You Should Be Tracking
There are dozens of metrics related to email marketing, so figuring out the important ones can be hard. Let's run through 6 essential ones today.
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What is Targeted Advertising?
Targeted ads allow marketers to advertise to shoppers based on their traits, interest, and behaviors. Learn more about the value of targeted advertising for your brand here.
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2023 Digital Advertising Outlook
The beginning of the year usually brings lower CPMs, is 2023 going to be different? Click here to get the data for 2023's digital advertising outlook.
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The Ultimate Google Remarketing Guide
Want to get started with Google remarketing but not sure how it works? We’ve got all the details in this ultimate guide.
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Top 5 Ecommerce Retargeting Strategies
Retargeting is one of the most powerful tactics for ecommerce brands, but if you’re not sure how to get started with your strategy, check out our guide.
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Remarketing Google vs. Facebook: What to Know
Google and Facebook are both marketing goldmines for brands, but which one works best for retargeting shoppers? Find out as we compare the two.
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How to Build a Social Media Presence
Don’t just look to build social media presence by haphazardly adding more followers to your business account. You should outline specific goals that will be used to measure how much progress you are making, too.
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How to Increase Social Media Engagement
Here are some tips and tricks on how to increase engagement with your social media posts.
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